Over 20 states have laws regulating auto-renewal contracts, but with the recent passage of California’s Senate Bill 313, one of the strictest states will soon implement even more stringent regulations. The Senate Bill, which updates California’s current auto-renewal law (“ARL”), passed California’s Senate last summer and was signed into law in September. The new regulatory requirements of the updated ARL come into effect on July 1, 2018, and add additional requirements relating to free trial offers, temporary promotional pricing and online subscriptions.